HEADS! International
HEADS! International is one of the leading companies in the field of Board Advisory and Executive Search. The stated goal of HEADS! International, is to find state-of-the-art leaders who make a difference, initiate change and create value.
Client
HEADS! International
Year
2023
Category
Executive Search
Type of Work
Brand Design
Digital Design
Out-of-Home
Employer Branding
Touchpoint Concept
In the name of and at Brandpulse
The newly developed brand identity focuses on the most important part of Board Advisory and Executive Search: the consultant, the talent and their interaction.
In order to do so and address the viewer emotionally and in a credible way, a characteristic imagery style was developed.
High-contrast black and white shots of people, objects and details give atmospheric access to the events and the range of services around the brand Heads! International.
The visuals focus on special elements or arrangements within the world of personnel consulting, or metaphorically interpret the strengths of a personnel consultant. In this way, the quality standards Heads! International sets for their candidates are expressed and their eye for detail.
Our characteristic imagery style shows people by means of interesting and expressive characters in a striking and authentic composition.
To make the image statement clear, this imagery is combined with a yellow communication surface that clearly stands out with its bright colour.
In addition to the new brand identity, the website, employer branding videos and Event Touchpoints were developed.
The new brand was launched at an international staff event in Milan 2023.